It is finally great to see some Green in Prime Time television these days.  On Friday September 18th, “The Jay Leno Show” premiered its “Green Car Challenge” featuring a Green Ford Vehicle.   According to the press release:

• Ford and the new “The Jay Leno Show” on NBC are teaming up to showcase battery electric vehicle (BEV) technology as part of the show’s “Green Car Challenge,” premiering Sept. 14
• A specially built battery electric Ford Focus will be driven through the show’s first season by celebrity guests who are competing in the “Green Car Challenge” for best track times

As Drew Barrymore zipped through the turns and twists of a custom built track by Jay Leno, the Ford Focus was on mark.  In the coming weeks, there will be more celebrities competing against each other to see who will get the best times around the track.

“Having our Focus battery electric vehicle on the show is a great way to demonstrate how fun to drive these cars really can be,” said Lisa Drake, chief engineer, Ford Hybrid and Battery Electric Vehicle Programs. “Beyond the immediate excitement of driving, it demonstrates that Ford is investing in this technology and that we’re committed to electric vehicles.”

It if really great that they are taking the revolution of green automobiling to television.  Now if all car chases were in fuel efficient cars, then we would have a real effort in Prime Time.  This is really a great start.

Another option is to make every production in Hollywood Eco Friendly.  One way to do this would be to have Eco Frieindly products used by crews.  One way would be to eliminate all plastic water bottles and replace them with G Force Stainless Steel Water Bottles.

If you are a television or film production manager and are looking to make your production eco friendly, contact us or just buy online.  Production discounts are available.

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